iii   Who is responsible for the increase in promotions?
iv   Fighting the drug companies
v    An example of what doctors expect from drug companies
vi   Gifts include financial incentives
vii   Research shows that promotion works
viii   The high costs of research
ix    The positive side of drugs promotion
x     Who really pays for doctors’ free gifts?
第一篇  题型二
8  Sales representatives like Kim Schaefer work to a very limited budget.
9  Kim Schaefer’s marketing technique may be open to criticism on moral grounds.
10 The information provided by drug companies is of little use to doctors.
11 Evidence of drug promotion is clearly visible in the healthcare environment.
12 The drug companies may give free drug samples to patients without doctors’

prescriptions.
13It is legitimate for drug companies to make money.
B段
正数第一行“But on any given day, what Schaefer can offer is typical for today’s drugs rep-

a car trunk full of promotional gifts and gadgets, a budget that could buy lunches and

dinner for a small country, hundreds of free drug samples and the freedom to give a

physician $200 to prescribe her new product to the next six patients who fit the drug’s

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